Archive for December, 2013
If you own a business you may be considering using a website to increase sales. This is actually quite an effect method of getting more leads; however, your website must be search engine optimized to be successful.
You may think that search engine optimization is simply using a lot of keywords within in your content. However, while keywords are important, there are many other parts needed for a successful digital marketing plan, including email campaigns and SEO blogs.
You probably know that to get increased visitor traffic, you need to be listed high on the search engine results. Did you know that the “PageRank” algorithm is actually named after
Your search engine rankings are an important component of the performance of your website. More than 100 billion internet searches are done every month, making search engines one of the most powerful tools for finding things on earth. Being able to harness this power by tailoring your marketing strategy towards how search engines work can greatly boost your search engine rankings, and thereby your web traffic and sales.
Search engine optimization, or SEO for short, does this. Each search engine works by having users enter search terms and finding webpages with those words. The more frequently the search terms appear in
92 out of 100 adults in the U.S. perform a search online at least once per day? When using a search engine, 75 percent of people focus on their organic search results and not on sponsored ads. According to SEO news sources, 42 percent of those people using search engines click on the top ranking search result.
The big thing in SEO news right now is blogging. Businesses that blog have an amazing 434 percent more indexed web pages than those who do not blog. This results in more leads. Leads generated by SEO have a 15.6 percent rate of close in contrast with outbound leads, that have a close rate of just 1.7 percent. if you are not on top of the , most up to date SEO tools and SEO news out there, you are not going to flourish in the competitive online retail environment of today.
The good SEO news is that there are hig
Did you know that Internet publishers that use infographics increase their online traffic by 12 percent over those who do not use infographics? As well, approximately 67 out of 100 consumers report that product photo quality is significant to them in regards to making purchases online. Another important thing to consider is that somewhere between 70 and 80 percent of all web users totally ignore sponsored advertising, choosing instead to click on the organic results for which they searched. As well, this same percentage of users never scrolls past the first page of search results. it is therefore clear that paid advertising does not work to increase Continue Reading No Comments